21 - 26 NOVEMBER 2019



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About Serata Dubai

Guests can expect nothing short of excellence for this event, as all elements of this ultra-luxe, five-day event have been crafted to the highest of standards, aiming to make you the envy of all your friends.

All-Inclusive Exploration of the Exotic Lamborghini Lifestyle

November 21 - 26, 2019

Enjoy this unforgettable trip with fellow Lamborghini Club America members and owners, as we host our celebratory Gala dinner at the world's only 7-star hotel Burj Al Arab, sip gold cappuccino at Armani Lounge, lunch at the highest restaurant in the world Burj Khalifa, experience thrilling Lamborghini drives thru Dubai cityscape & desert, go on a desert safari, private Autodrome track day, underwater dining, set sail on a super Yacht, and more.

Lamborghini Lifestyle Experiences

Join us for a five-day, ultra-luxe discovery of Lamborghini adventures in Dubai. Enjoy this unforgettable trip with fellow Lamborghini Club America members, while also meeting members of International Lamborghini clubs.

Atlantis The Palm, Dubai

explore Atlantis The Palm an Arabian fantasy of aquatic wonderland

Dubai Desert Driving

Driving adventure to Jabel Jais mountain, highest point in UAE

Burj Al Arab

The only 7-Star hotel in the world

Underwater Dining Experience

underwater dining experience at Ossiano Atlantis, The Palm

Burj Khalifa

Get up close and personal with the tallest man-made structure in the world

Waldorf Astoria Palm Jumeirah

Beach Resort on Palm Jumeirah Island Surrounded by Azure Waters of Arabian Gulf

Sunset Desert Safari

Private Bedouin Camp and Sunset Dinner

Lamborghini Lifestyle Experience in Dubai

Explore and Enjoy the Exotic Luxuries of Dubai

Camel Polo Experience

Camel Polo Training and Group Competition

SuperYacht Sunset Dinner Cruise

Breathtaking Views of Dubai's Futuristic Cityscapes

Dubai Autodrome Track Day

Multiple Driving Experiences on Private, Closed Track

Formula 1 Grand Prix in Abu Dhabi

F1 VIP Experiences at Yas Marina, Abu Dhabi

Schedule of Events

Experience UAE's opulent city as Lamborghini Club America takes you on a once-in-a-lifetime journey through "The City of Gold" in impeccable style. Lamborghini guests will embark on a truly visionary and one of the most astonishing cityscapes.

Official Sponsors & Partners

Lamborghini Club America has partnered with luxury automotive, travel, and lifestyle brands aligned with the needs and desires of highly educated consumers


November 21 - 26, 2019  /  Dubai, United Arab Emirates

Latest News

Lamborghini Club America puts you in the driver seat with exclusive access to brand experiences. So buckle up and get ready to pack your bags for a once-in-a-lifetime event in this exotic destination.

VIDEO: Roger Dubuis Serata Dubai 2019

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Men’s Gear magazine says Serata Dubai is an exclusive trip that will take you through world’s fastest roads.…

Lamborghini Club America Recruits Industry Veteran to Lead Luxury Experiential Series

James Page Heads Up Lamborghini Club America Inaugural International Experience, Serata Dubai James Page, Former Automobili Lamborghini America…

Explore Dubai From New Heights – Skydive & Gyrocopter

ANNOUNCEMENT: Just added to our all-inclusive ultra-luxe Serata Dubai Lamborghini adventure: Skydive and Gyrocopter. What kind of adrenaline…


Lamborghini Dubai Sponsors Serata Dubai

Discovering the Beauty, Luxury, and Style of Lamborghini in Dubai Experience UAE’s opulent city as Lamborghini Club America…


We're here to help. Contact us with questions or for sponsorship opportunities.